Case Study: NutraHealth Plc Improves SEO, PPC and Social Media Performance with Odyssey New Media

A Odyssey New Media Case Study

Preview of the NutraHealth Plc Case Study

NutraHealth Plc achieves 138.85% ROAS with Odyssey New Media

NutraHealth Plc, a specialist healthcare business and subsidiary of Elder Pharmaceuticals Ltd, faced the challenge of increasing its online search rankings, website traffic, and sales conversions for its three core brand websites. To address these primary goals, the company engaged the digital agency Odyssey New Media to manage its SEO, PPC, and social media activities.

Odyssey New Media implemented a comprehensive digital strategy for NutraHealth Plc, focusing on SEO, PPC, and social media management for the BioCare, Totally Nourish, and Patrick Holford brand sites. The results were highly successful, yielding an average of 441 monthly transactions and an impressive 138.85% return on ad spend. The campaign also achieved an average cost per sale (CPA) of just £4.16, demonstrating the effective and efficient impact of the work done by Odyssey New Media.


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