Case Study: XO2 achieves integrated, scalable eCommerce and streamlined operations with Odoo

WilldooIT Implements an eCommerce Solution Capable of Handling XO2’s Complex Commercial Needs

XO2 is a family-owned Gold Coast supplier of cleaning, hygiene and washroom products that evolved from a garage business into a national brand. Selling a wide range of items with many product variations, packaging options and a complex pricing structure, XO2 struggled with multiple legacy systems and spreadsheets and could not find a commercial solution capable of delivering a functional eCommerce channel.

Willdooit implemented a tailored Odoo solution—integrating eCommerce, website, POS, CRM, sales, accounting, purchasing and inventory—customizing the platform to handle XO2’s product complexity and back‑end workflows. The result is a streamlined, fully integrated sales and distribution system that delivered quick ROI: positive client and staff feedback, online orders matching brick‑and‑mortar sales in the first month, and a solid foundation for national growth.

XO2

David Blamire

CEO