Case Study: VCL Sound Experience achieves digital transformation and streamlined operations with Odoo

VCL Sound Experience Digitizes its Operations with Odoo to Keep Up with Industrial & Technological Standards

VCL Sound Experience, a Spanish designer and manufacturer of professional cinema speakers (brands LW Speakers and Aurea) founded by Luis Wassmann, outgrew its paper-and-Excel workflows as it expanded. The outdated system caused duplicated or lost documents, poor sales-order tracking, cumbersome customer management, no reliable reporting, and manufacturing orders that were disconnected from inventory and purchasing.

Starting in 2014 they implemented Odoo in phases—beginning with Purchase, Inventory, Manufacturing, Sales and Invoicing, then adding CRM, Website and eCommerce—growing from two users upward. The integrated solution standardized processes, eliminated duplicates, linked manufacturing with inventory and supplier orders, enabled an online store for nationwide sales, provided 24/7 access to data, reduced meeting time and physical storage, cut costs, and supported continued growth.

VCL Sound Experience

Carlos Wassmann

Partner, and Sales & Marketing Manager