Case Study: Phuong Binh Group achieves integrated operations across inventory, sales, manufacturing and HR with Odoo

Phuong Binh Group - Customer Case Study

Phuong Binh Group is a Vietnam-based retail and wholesale distributor of café and restaurant equipment—coffee machines, grinders, blenders, freezers—and coffee beans, with several showrooms (Ho Chi Minh City, Da Nang, Ha Noi) and online sales. They needed to unify and scale operations across multiple locations and channels, improve inventory visibility, and streamline purchasing, sales, manufacturing, POS and financial processes.

Port Cities Vietnam implemented Odoo to manage Inventory, Purchases, Sales, Manufacturing, PoS, Accounting and HR (Employees, Leaves, Expenses). The integrated system centralized data, improved stock control and order processing, simplified accounting and HR administration, and enabled smoother coordination between showrooms and the e‑commerce channel.

Phuong Binh Group