Odoo
202 Case Studies
A Odoo Case Study
Publish2Day, a division of the eSTAR Foundation in Thailand, provides print-on-demand book printing services for low-volume orders. Before Odoo, the company struggled with slow, manual back-office work for pricing, customer management, quotations, invoicing, receipts, and reporting, with some administrative tasks taking over 60 minutes per order and no clear metrics available.
Odoo implemented an integrated solution starting with CRM and Sales, later adding custom development and website/e-commerce to support online book sales and printing on demand. With Odoo, Publish2Day reduced backend processing to a few minutes, eliminated duplicate data entry, improved reporting and royalty calculations, and enabled growth without hiring more staff.
Dwight Martin
President