Case Study: Juanita Jo boosts online customer service and sales with Oct8ne

Juanita Jo - Customer Case Study

The customer is Juanita Jo, a handbag brand that grew into a major Latin American retailer. Their challenge was providing real-time, effective online customer service on their Prestashop e-commerce platform, as their previous basic chat tool only allowed for delayed email responses from a single agent. They sought a new vendor, Oct8ne, to provide a solution with added value and native integration.

Oct8ne provided a solution featuring a chatbot for initial queries and a seamless integration for human agents to use a coviewer to share annotated product images and videos from the online catalog in real time. This synergy between automated and human support significantly improved the customer experience. The results were highly measurable: over a three-month period, Oct8ne's chatbot successfully handled 99% of the 21,584 help requests as a filter, with only 2,041 requiring transfer to a human agent.

Juanita Jo

Noemí Lebersztein

Marketing Communication Manager