Case Study: MQ Marqet boosts customer experience and speed to market with Occtoo

Retailer MQ Marqet use digital experimentation and a strong service offering to boost customer experience

MQ Marqet, a fashion retailer, sought to modernize its customer experience, grow its digital business, and support a fast, experimental approach to launching new services. To achieve these goals, they needed easier access to data from their backend systems to reduce time to market and lower integration costs for new digital initiatives. They invested in Occtoo's Experience Data Platform as a key part of this transformation.

By implementing Occtoo's platform, MQ Marqet gained rapid and easy access to unified data from its backend systems. This solution significantly reduced integration costs and time to market, enabling the retailer to execute numerous digital projects over 18 months. The platform supports their experimental approach, allowing them to quickly launch new services like a B2B e-commerce store, which is estimated to be built in just a few weeks. These strategic investments have set MQ Marqet up for its next phase of growth.

MQ Marqet

Ingvar Larsson

Chief Executive Officer