Case Study: a leading enterprise company boosts lead conversion with Obviously AI

Leading Enterprise Company - Customer Case Study

Obviously AI worked with a leading enterprise company, a data labeling company in San Francisco, to predict which leads were most likely to convert. The business needed a way to prioritize sales efforts and improve conversion, but its in-house data science team was tied up with larger projects and couldn’t support the sales team.

Using Obviously AI, the company connected its historical lead data, including demographics, conversations, and past conversion outcomes, and quickly trained a model to forecast lead conversion and recommend targeting strategies. Obviously AI delivered predictions directly into CRM systems in real time, helping the company identify 78% more likely-to-convert leads, improve internal model-building efficiency by 4x, achieve 86.3% prediction accuracy, and lift conversion by 11%.