Case Study: Corrpro strengthens its digital presence with Obata website design

Corrpro increases monthly visits by 10% with Obata

Corrpro, a global infrastructure services company, faced the challenge of having its brand and content confined within its parent company Aegion's website, lacking a distinct digital presence and brand voice. They engaged the vendor Obata for a comprehensive website strategy, design, and development project to establish an independent and clear online identity.

Obata implemented a new website by first conducting an extensive audit and competitor review to inform their strategy. They redesigned the user experience, created a distinct brand voice centered on "People Powered Cathodic Protection," and developed new content and optimized imagery. The solution led to a more than 10% increase in monthly website visits and a more than 25% monthly increase in leads, successfully capturing Corrpro's vision as an industry leader.

Corrpro