Case Study: Zenix Aerospace achieves a successful global brand launch with Oakwood Agency

Zenix Aerospace launches global brand for 1,800 employees with Oakwood Agency

The customer, Zenix Aerospace, was a newly acquired aerostructures business facing the challenge of creating a new global brand identity from the ground up. They engaged Oakwood Agency to manage the entire process, which included naming, brand creation, and a coordinated global launch for their 1800 employees across seven international locations.

Oakwood Agency implemented a comprehensive solution by leading a global team to develop the Zenix Aerospace name, brand platform, and style guide. This culminated in a successful coordinated launch day across all business units and a new website that positioned the company at the forefront of its sector. The result was excellent feedback from both internal and external audiences on the new global identity.

Zenix Aerospace