Case Study: WinGD launches a global service offer with Oakwood Agency

WinGD launches Global Service in 2025 with Oakwood Agency

The customer, WinGD, a leading designer of marine power ecosystems, faced the challenge of launching a new Global Service offer to provide full lifecycle support. They engaged the vendor, Oakwood Agency, to develop a distinct identity and launch campaign for this strategic new business.

Oakwood Agency defined the proposition and created a visual identity and messaging aligned with customer needs. They produced tools and materials for a consistent experience across all touchpoints. The solution successfully launched at Nor-Shipping 2025, resulting in a well-received new brand that marked a strategic shift for WinGD.

WinGD