Case Study: Large Tobacco Manufacturing Company unifies planning and improves forecast accuracy with o9 Solutions

A large manufacturer of cigars and traditional pipe tobacco. Owns about 200 leading brands

A Large Tobacco Manufacturing Company partnered with o9 Solutions, Inc. to tackle a highly complex planning environment created by rapid growth, 15 different ERPs, and siloed data across retail, wholesale, and e-commerce channels. The company was relying on spreadsheets, homegrown tools, and a one-size-fits-all forecasting approach, which caused forecast accuracy issues and limited end-to-end visibility.

Using o9 Solutions, Inc.’s Enterprise Knowledge Graph and S&OP/IBP capabilities, the company unified planning across its ERPs, enabled driver-based forecasting, supply planning, inventory optimization, and control tower visibility, and integrated three distinct planning workflows in 16 months. The result was faster response to market changes, reduced excess inventory and stock-outs, lower waste, improved capacity utilization, and reduced total cost to serve.