Case Study: PropertyRadar builds a multi-channel marketing engine with Nylas

PropertyRadar powers 160M+ properties with Nylas

PropertyRadar, a real estate data and marketing platform, needed to build a seamless email outreach engine for its diverse user base, which utilized Gmail, Outlook, and various IMAP providers. Maintaining separate integrations for each provider was a complex challenge that would have pulled its engineering team away from its core product, especially with the launch of its ambitious multi-channel marketing suite. They turned to the vendor Nylas and its Email API to solve this problem.

Nylas provided a single integration that abstracted away the complexity of connecting to every major email provider. This solution powered the email layer for PropertyRadar's platform, enabling the sending of hundreds of thousands of messages per day with bi-directional sync across hundreds of accounts. The results included real-time lead response notifications and a stable infrastructure that supported the successful launch of PropertyRadar 5.0, its largest release ever.

PropertyRadar