Case Study: Choicely builds email and scheduling features 10x faster with Nylas

Nylas partners with Choicely to power the casting process of the world’s largest TV production company

Choicely is a no-code app development platform based in Helsinki that helps non-technical users build high-quality mobile apps for customers in sports, entertainment, and more. When one of its largest TV production customers needed a custom app to streamline casting workflows—processing submissions, notifying applicants by email, and scheduling follow-up conversations—Choicely found it did not yet have the email and calendar functionality needed to support the process.

Using Nylas’ Calendar API, Email API, and Scheduler, Choicely quickly added the communication features it needed without building them from scratch. Nylas helped the team launch email and scheduling capabilities in less than a month, delivering the casting features 10x faster and freeing Choicely to focus on building a more robust solution.

Choicely

Tommy Eklund

Chief Technology Officer