Case Study: Disney engages mobile readers with Nxtbook Media's PageRaft platform

Disney - Customer Case Study

Disney partnered with Nxtbook Media to improve the digital experience for Disney Files, a quarterly magazine for Disney Vacation Club members. The publication had previously been delivered as a PDF, which did not reflow well on mobile devices and felt underwhelming compared with Disney’s brand standards, while also struggling to stand out in a crowded digital landscape.

Nxtbook Media implemented its PageRaft platform to create a responsive, mobile-first content experience that preserved the publication’s look and feel across devices. The new format added easy navigation and high-quality pop-out images, and Disney Files now sees an average of 6 minutes of reader engagement per session, showing a meaningful boost in audience interaction.

Disney