Case Study: Plant Heritage boosts engagement and donations with NXT Digital Solutions' Umbraco Commerce website

Plant Heritage boosts page views 85% with NXT Digital Solutions

Plant Heritage, a leading garden plant conservation charity, faced challenges with an unwieldy website that offered limited CMS editing capabilities and a poor eCommerce experience. Their goal was to revamp the site to attract new members and donations. NXT Digital Solutions was engaged to build a new platform using the Umbraco CMS.

NXT Digital Solutions implemented a comprehensive Umbraco Commerce solution featuring a customised membership system, an advanced plant collection search API, and a Ucommerce-powered online shop integrated with multiple payment gateways. The results were highly successful, yielding an 85% increase in page views and a 65% reduction in site bounce rate. The new site significantly improved member engagement and provided better cash flow for the charity through increased direct debit conversions.

Plant Heritage