nvision
40 Case Studies
A nvision Case Study
nvision worked with Canada Welding Supply, a B2B industrial supplier, to address its challenge of stalled ecommerce growth despite having a deep product catalog and a loyal buyer base. The company needed a system to better surface products to its fabrication shop, tradesperson, and manufacturer customers to defend its margin and increase repeat purchases.
The solution implemented by nvision was a complete redesign of the growth program into one connected system. This involved matching marketing channels to specific buyer moments, running coordinated multi-channel campaigns powered by in-house video, and building a retention engine focused on lifecycle email. This approach resulted in a 33% increase in monthly revenue, a 30% growth in traffic, and a 59.72% returning customer rate.