Case Study: Urban Nordic Spa improves platform selection and customer experience with nventive UX research

Urban Nordic Spa improves customer experience for thousands of annual visitors with nventive

Urban Nordic Spa, a high-end wellness center, needed to reassess its booking and management platform to support its growth and meet increasing user expectations. To minimize the risks of a technological migration, the spa entrusted nventive and Logient with a UX research mandate to select a new platform tailored to the needs of its various customer and employee personas.

nventive conducted a structured approach that included an analysis of the business environment and in-depth UX research. This involved staff interviews and mapping the customer journey to create a rigorous evaluation grid for comparing available platforms. As a result, the client obtained a clear view of its situation and concrete, data-based recommendations. This equipped them to offer an improved customer experience while supporting their long-term growth objectives.

Urban Nordic Spa