Case Study: Rank Group achieves higher approval rates and revenue growth with Nuvei

A long-standing partnership still shaping the iGaming sector

Rank Group, a UK-based gaming and entertainment company, faced the challenge of adapting to new PSD2 authentication requirements without adding disruptive friction to its customer checkout process, which threatened to negatively impact deposit revenues. To address this, they partnered with their principal payments provider, Nuvei, utilizing its payment technology and fraud and risk management services.

Nuvei worked closely with Rank to optimize its payments performance, managing regulatory compliance by qualifying low-risk transactions for a frictionless flow while applying authentication step-ups for higher-risk deposits. This solution from Nuvei successfully mitigated checkout friction, leading to a 9% increase in approval rates and enabling a 17% year-on-year growth in transaction volume, all while protecting the customer experience and revenue.

Rank Group PLC

Richard Jones

Head of Payments