Case Study: MERCHtender achieves streamlined, scalable growth with Nutshell CRM

MERCHtender - Customer Case Study

MERCHtender, a cannabis merchandise marketing startup founded by Jean Rousseau and Sean Knight, needed a better way to manage leads, track outreach, and measure marketing effectiveness as it grew. The team was looking for a CRM that could fit a small startup’s workflow while still being able to scale, and they chose Nutshell CRM to replace their old manual system.

With Nutshell CRM, MERCHtender streamlined operations, organized data more effectively, and improved collaboration as they expanded. The vendor, Nutshell CRM, helped them use powerful filtering and reporting features to better connect with brand partners and marketplace customers, and the company reported that adopting Nutshell CRM was a big success and opened them up to the industry in a more data-driven way.

MERCHtender

Jean Rousseau

MERCHtender