Case Study: Centre for Cities engages the public with campaign animation by Nutmeg Productions

Centre for Cities creates a fast-paced campaign animation with Nutmeg Productions

Nutmeg Productions created a campaign animation for the Centre for Cities, a UK think tank. The client needed to communicate complex economic data and statistics about UK cities in a fast, engaging, and accessible way to a general public audience, moving beyond their usual academic and policy circles.

The solution involved developing a fast-paced animated film with a unique soundscape built from city noises, replacing a conventional music track. Nutmeg Productions used animated icons and graphics within the client's brand style to make the data feel alive and engaging, carefully weaving in humor. The result was a highly shareable piece of content that extended the Centre for Cities' reach well beyond its existing network, enabling them to influence a broader public conversation.

Centre for Cities