Case Study: U BASE achieves hybrid cloud transformation — 24/7 data-driven BPO services and 45% lower maintenance costs with Nutanix

U BASE Provides Data-Driven Outsourcing Services on Nutanix Hybrid Cloud

U BASE, a leading Korean BPO with a 10,000‑seat contact center and international operations, faced rising customer demands for data‑driven, omni‑channel services while running on aging, disparate infrastructure. Legacy systems caused frequent failures, complex management for a small IT team, and posed data‑privacy concerns that hindered the company’s ability to deliver real‑time insights and modern customer experiences.

U BASE implemented a hybrid cloud strategy using Nutanix Cloud Platform and AWS, building private clouds across two sites and migrating 100+ servers to create the “Ubase Cloud Infra.” The move enabled migrations in hours with zero downtime, simplified management, and improved scalability and security; U BASE expects ~65% less maintenance effort and ~45% lower maintenance costs, while freeing IT to add analytics and SaaS offerings and deliver seamless 24/7 customer support.

U BASE

Junwon Chae

Chief Digital Officer