Case Study: InContext achieves faster retail insights with Nutanix Frame

InContext Solutions Uses Nutanix Frame to Power ShopperMX

InContext, a retail insights company, needed a better way to deliver its ShopperMX virtual store simulations to a global audience. Its 3D shopping environments were too demanding for many users’ devices, and browser delivery with plug-ins limited reach because many shoppers would not or could not install them. InContext turned to Nutanix Frame to make the experience accessible and scalable.

With Nutanix Frame, InContext delivered its virtual stores entirely in the browser, powered by cloud GPUs and public APIs. This removed the need for downloads and plug-ins, helped the company reach 5X more users, and enabled faster shopper feedback and real-time insights for retail customers. The result was a seamless workflow that blended web-based survey tools with streamed 3D shopping experiences.

InContext

Tracey Wiedmeyer

Chief Technology Officer