Case Study: Children’s apparel brand Appaman achieves 58% sales growth and 50% faster order processing with NuORDER

Appaman - Customer Case Study

APPAMAN, a New York–based children’s apparel brand, needed a more comprehensive, web-based ordering system after their existing platform and back-end integration created inefficiencies, handwritten orders, slow updates to visual assets, and limited access for reps—especially Apple users. In April 2012 APPAMAN adopted NuORDER’s web and mobile ordering tools to replace the legacy setup and give internal teams and buyers a unified, digital sales experience.

NuORDER digitized APPAMAN’s sales process, enabling PC and Apple access, an iPad app for reps, self-managed collateral and curated line sheets, and real-time inventory visibility for buyers. The change drove measurable impact: APPAMAN saw 58% overall sales growth in one year, reduced order-entry time by 50%, strengthened buyer relationships, and empowered buyers to view, edit, and even place orders without seeing products in person.

Appaman