nuom
11 Case Studies
A nuom Case Study
Preventx, a digital healthcare provider, collaborated with nuom to design a self-testing portal for Hepatitis C for the NHS. The challenge was to create a service that complied with stringent NHSX and GDS standards while also being accessible to diverse, high-risk user groups with varying levels of digital literacy and a need for privacy.
nuom guided Preventx through Discovery and Alpha phases using a user-centred and iterative design approach. The resulting service was fully compliant with all required standards and achieved a 60% return rate for self-testing kits, significantly improving engagement with target populations.