Case Study: Eastern Bank achieves 4X small-business lending growth with Numerated real-time lending and marketing automation

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Eastern Bank Grows Business Lending 4X with Numerated

Eastern Bank, the oldest and largest mutually owned bank in the U.S., faced declining branch traffic and rising digital expectations among time‑pressed business owners while aiming to grow its business lending line. To modernize lending, maintain conservative credit standards, and drive new customer acquisition, Eastern Bank adopted Numerated’s real‑time lending and marketing automation platform.

Numerated digitized Eastern Bank’s lending process with real‑time application‑to‑funding decisioning, advanced analytics and credit policy customization, and omnichannel marketing automation and banker tools. The partnership delivered measurable impact: 5‑minute closings (vs. up to 20 days), 4X growth in small business lending, 3X loan volume growth, a 2X increase in interest rates on new loans, and roughly $2,000 saved per loan—while improving customer experience and deposit acquisition.


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