Case Study: Large UK Bank achieves frictionless customer authentication with NuData Security

Good user validation - When friction pushes your customers away

Large UK Bank faced a customer authentication problem that was creating too much friction, frustrating users and driving them away. The bank needed a way to reduce unnecessary steps while still protecting good customers, and turned to NuData Security for help.

NuData Security implemented behavioral authentication to verify customers based on how they interacted, allowing the bank to remove hard tokens and other friction right away. Within 30 days, the solution was accurately verifying 91% of customers without friction, while only high-risk users were stepped up, improving the experience for thousands of clients each day and increasing loyalty.