Case Study: Masala Zone boosts its rebrand appeal with Nucleus website design

Masala Zone rolls out across 7 restaurants with Nucleus

Nucleus was appointed by Masala Zone, a casual dining brand serving authentic Indian food, to design and build a new website. The challenge was to support the brand's relaunch and appeal to a younger, millennial audience in London.

The solution from Nucleus was a mobile-first responsive website that brought the vibrancy of India to life through a traditional color palette and artwork. The site integrated with an online table reservation system and a loyalty scheme. As a result, the rebrand was successful and spurred a rapid rollout across all of the Masala Zone locations.

Masala Zone