Case Study: CV Villas boosts engagement with a mobile-friendly rebrand by Nucleus

CV Villas doubles pages viewed and quadruples visit duration with Nucleus

CV Villas, formerly known as CV Travel, is a UK-based luxury villa holiday company. They faced the challenge of needing a complete brand refresh and a new digital platform to support future growth. They appointed the vendor Nucleus to reinvent their website and identify suitable CMS and booking technologies.

Nucleus implemented a solution that included rebranding the company to CV Villas and creating a new, mobile-first website. The responsive design brought properties to life on all devices with an easy-to-navigate, finger-friendly experience. As a result, the average number of pages viewed per visit doubled and user visit duration more than quadrupled. Nucleus helped reposition CV Villas as a leading villa rental company.

CV Villas