Case Study: Coronation Capital builds a contemporary, distinctive brand with Nucleus

A Nucleus Case Study

Preview of the Coronation Capital Case Study

Coronation Capital launches a contemporary brand with Nucleus in 2016

Nucleus was approached by Coronation Capital, a private equity firm, to develop a brand proposition. The firm needed a website to communicate its world-class team's specialist knowledge of local markets, their networks, and the quality of their investment solutions across Nigeria and Ghana.

Nucleus worked with the management team to define core values and the brand promise of 'good capital'. The solution included a website design focused on strong typography and striking imagery, alongside ensuring brand consistency in pitch books. The results were a contemporary and distinctive brand that accurately represents the forward-looking firm, with few changes required to the website since its 2016 launch.


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