Case Study: South East Consortium improves user experience with NU Creative

South East Consortium launches a faster, more intuitive website with NU Creative

The South East Consortium (SEC), a not-for-profit organisation for the housing sector, faced a challenge with an outdated website that no longer reflected its growth. The site had fragmented navigation, unclear calls to action, and underperformed in communicating their value, making it difficult for users to engage. To address this, they partnered with NU Creative for a comprehensive digital solution including web design, development, and strategy.

NU Creative designed and developed a new, people-first website that streamlined user journeys and integrated with SEC's Dynamics CRM. The solution featured a modernised design, improved functionality for event sign-ups, and enhanced SEO performance. The results for SEC included a more intuitive user experience that improved engagement, a design reflecting their core values, and a streamlined platform to drive enquiries and memberships.

South East Consortium (sec)