Case Study: Vidant Health streamlines recruiting and boosts applications with Ntara

Vidant Health boosts application submissions by 68.8% with Ntara

Vidant Health, a large not-for-profit healthcare organization, faced a fragmented recruiting landscape with multiple external websites. This prevented them from tracking their recruiting ROI. Ntara was engaged to consolidate these properties and streamline the application process.

Ntara developed a new careers microsite integrated with HR systems, creating a single, logical application process with end-to-end tracking. This solution led to a 68.8% increase in application submissions, a 21% conversion rate, and a 50% reduction in recruiting spend for Vidant Health.

Vidant Health