Case Study: Superdry achieves seamless global delivery with nShift Ship

Superdry gets super-seamless with nShift

Superdry, a global fashion retailer, faced a fragmented logistics operation with manual tracking and separate regional systems. This made it difficult to manage carriers consistently and expand into new markets efficiently. They needed a multi-carrier solution that could integrate with their Blue Yonder warehouse management system to achieve end-to-end visibility and faster carrier onboarding.

Partnering with nShift, Superdry implemented the nShift Ship platform, which integrated with Blue Yonder and went live across the UK and Europe in four months. The solution provided automation, faster carrier onboarding, and improved data accuracy. As a result, Superdry centralized its operations, gained real-time visibility, and created a more seamless and scalable delivery experience to support its global growth.

Superdry

Gordon Knox

Business Transformation and Logistics Director