Nozzle
2 Case Studies
A Nozzle Case Study
Nature Provides, a premium supplement brand, faced increasing competition and a 101% rise in cost-per-clicks on Amazon, making it difficult to scale. Their goal to double sales was hindered by a lack of in-house data skills. They partnered with Nozzle, utilizing its Amazon analytics tool, to address this challenge.
Nozzle implemented an aggressive brand-building strategy based on key customer metrics like lifetime value and acquisition cost. This data-driven approach informed a new PPC strategy, which resulted in a 43% increase in new customers, a 50% rise in repeat purchases, and a 113% growth in total sales, ultimately achieving the client's goal of a £1 million sales run rate.