Case Study: ZuCar achieves accelerated sales with NowSignage digital signage

ZuCar accelerates sales with car showroom digital signage

ZuCar, part of the Joe Duffy Group, needed to create a reassuring, customer-focused showroom experience that builds trust and drives purchases of used cars. To achieve this they turned to NowSignage and its cloud-based digital signage software to reinforce brand messaging and welcome customers from the moment they enter the showroom.

NowSignage deployed multi-screen content across customer and staff areas—showcase videos, promotions, loyalty offers, live news, social endorsements—and integrated with Microsoft Power BI for live sales dashboards and leaderboards. The solution helped accelerate sales, improve the customer journey and staff engagement, and support COVID-safe operations via NowSignage’s PeopleCount occupancy tracking and Hand Sanitiser Signage (including refill alerts), enabling real-time tracking of sales targets and venue capacity.

ZuCar