Case Study: FALKE boosts online conversion with novomind iSHOP

FALKE boosts online shop conversion rate by 20% with novomind

For 125 years, family-owned company FALKE has been producing high-quality hosiery and fashion. Their previous online shop system did not allow them to quickly make content changes or easily offer personalized, country-specific experiences as part of their e-commerce strategy. They selected novomind and implemented its iSHOP solution to replace their existing software.

novomind provided its iSHOP software as a scalable SaaS solution, enabling a multilingual and multi-currency shop that is easy to manage via a user-friendly back office. The result was a 20% increase in the online shop conversion rate. Customers from over 28 countries now benefit from a personalised shopping experience with dynamic, country-specific offers and faster page load times.

FALKE