Case Study: ImmobilienScout24 boosts app ratings and user engagement with Novoda

ImmobilienScout24 boosts active users by 19% with Novoda

ImmobilienScout24, Germany's largest real estate portal, wanted to create the world's best real estate app for iOS and Android. They engaged the mobile product development vendor Novoda to help them achieve this goal, which included improving the app's search functionality and optimizing their internal team structure and processes for better product delivery.

Novoda implemented a user-centred design approach and agile methodologies, helping refocus the in-house team onto the product and establishing a regular two-week development cycle. This partnership resulted in significant measurable impact: the apps' star ratings increased to between 4.2 and 4.7, monthly active users grew by 19%, and user sessions increased by 35%. Novoda also helped streamline the team's decision-making and equipped them for future development challenges.

ImmobilienScout24