Case Study: Tokyo Cat Guardian achieves greater visitor outreach and engagement with NoviSign digital signage

NoviSign Digital Signage Aids a Local Cat Adoption and Rescue Center in Japan with Visitor Outreach & Engagement

Tokyo Cat Guardian, a non-profit cat rescue organization in Japan caring for up to 8,000 cats at a time, needed a better way to share adoption information and encourage donations. Before using Novisign, visitors had no central place to learn about adoptable cats or how to support the shelter, making outreach and fundraising difficult.

Novisign’s cloud-based digital signage platform was implemented to power screens in high-traffic areas with slideshows, videos, scrolling tickers, and donation messages. Tokyo Cat Guardian could update content remotely, and the screens refreshed within minutes. The result was stronger visitor engagement, more interest in donation and cat-care information, and a useful way to keep waiting visitors informed and entertained during Covid-19 restrictions.

Tokyo Cat Guardian