Case Study: Apartment Association of New Mexico achieves 30% membership growth and saves 30 staff hours per week with Novi AMS

Apartment Association of New Mexico - Customer Case Study

The Apartment Association of New Mexico (AANM), a small‑staff trade association serving rental housing professionals, was overwhelmed by manual data entry, broken dues rules, late event postings, and an AMS that underdelivered. Seeking a solution, AANM replaced their legacy system with Novi AMS association management software.

Novi AMS automated dues processing, synchronized email lists (MailChimp), and streamlined data entry and event management, freeing about 30 hours of staff time per week and halving database maintenance time. Those efficiencies allowed AANM to focus on member programs, leading to fuller, earlier event registrations and a measurable 30% increase in membership after implementing Novi AMS.

Apartment Association of New Mexico

Kelle Senyé

Executive Director