Case Study: Shell Energy builds awareness for net zero solutions with NOUS

Shell Energy powers business toward Net Zero with NOUS

Shell Energy, Australia's largest dedicated provider of business energy, faced the challenge of a complex market and the pressing need to help customers shift to net-zero carbon output. They needed an awareness campaign to inform and educate their customers about their ability to help them reach these goals and position themselves as a strategic energy partner. The vendor, NOUS, was engaged to develop this campaign.

NOUS designed and produced a comprehensive campaign with the core message "Zero Starts Here," which was extended into the tagline "Powering business towards Net Zero." The solution included conceptualizing, writing, and producing content across video, social media, digital display ads, and website landing pages. The campaign successfully positioned Shell Energy as a knowledgeable partner in the net-zero journey, though the provided text does not specify measurable results or quantitative impact.

Shell Energy