Case Study: Navient simplifies corporate communications and boosts newsroom engagement with Notified

How Navient uses Notified as a single partner for its PR, IR and events needs

Navient, a provider of education loan management and business processing solutions, partnered with Notified to support its corporate communications strategy. The company’s goals were to provide stakeholders with daily media coverage, evolve its corporate newsroom, and increase overall brand awareness.

Notified implemented a suite of solutions including the distribution of a daily Executive Media Brief to 500 recipients, GlobeNewswire for press release distribution, a hosted online newsroom, and support for investor relations webcasts. This approach delivered significant results, including over 172,000 newsroom visits in a year and a 65% average open rate for the daily report. By consolidating its communications needs with Notified, the Navient team simplified its processes and achieved its strategic goals.

Navient

Matthew Ford

Senior Corporate Communications Specialist