Case Study: Frantz Marketing Solutions achieves stronger media pickup with Notified's AI Press Release Optimizer

Frantz Marketing Solutions boosts media pickup with Notified's AI Press Release Optimizer

Frantz Marketing Solutions, a PR and marketing agency, faced the challenge of ensuring every client press release was fully optimized for both media pickup and AI-driven discovery without increasing their workload or making content sound automated. They partnered with vendor Notified to utilize its AI Press Release Optimizer, built into the Content OS platform, to help achieve this.

Notified's solution integrated directly into the agency's workflow, providing real-time suggestions to improve content based on the SOAR Content Framework. The results included stronger media pickup across print, TV, and digital outlets, while also saving the team time. The optimized releases performed better in search and AI discovery, giving Frantz Marketing Solutions a competitive advantage with content that maintained its human voice and credibility.

Frantz Marketing Solutions