Case Study: Madsen Pest Management achieves scalable growth with North of Eight Design & Marketing

A North of Eight Design & Marketing Case Study

Preview of the Madsen Pest Management Case Study

Madsen Pest Management grows organic traffic 112% with North of Eight Design & Marketing

Madsen Pest Management, a growing pest control company, partnered with North of Eight Design & Marketing to overcome its lack of a structured marketing strategy. The company's early growth was fueled by referrals, but it struggled with inconsistent digital advertising, a non-performing website, and limited online visibility, which hindered its ability to reach new customers.

North of Eight implemented a comprehensive solution including a website rebuild, an SEO strategy, social media content creation for TikTok, and paid campaign management. This strategic partnership resulted in a 112% increase in organic traffic, over 9,100 TikTok followers, and a $0.43 cost per click on a hiring campaign. Most significantly, Madsen now attributes 32% of its new customers to these digital and print channels.


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