Case Study: Edinburgh Street Food achieves flexible, consistent multi-trader service with NOQ

How NOQ is helping ESF deliver amazing food experiences while ensuring flexibility for both customers and vendors

Edinburgh Street Food (ESF), a vibrant food market in Edinburgh, faced the challenge of balancing the variety of its independent traders with the need for a consistent, high-standard service for customers. They sought a flexible solution to manage multi-trader operations, diverse ordering methods, and standardized processes. They partnered with vendor NOQ to implement its modular technology platform.

By utilizing NOQ's multi-trader management system, ESF gained a unified solution for online and tableside ordering via a branded web portal and handheld terminals. This allowed them to ensure menu and pricing consistency while offering customers a choice in how they order. The results included streamlined operations and a foundation for growth, with NOQ's system effectively processing the 74% of sales that come through online QR code orders and supporting the market's ambitious expansion plans.

Edinburgh Street Food

Andrew Marshall

Co-Founder