Case Study: Husqvarna Motorcycles achieves faster, smarter eCommerce search and parts discovery with nopCommerce and nopStation

Moto Pro GmbH’s a website transformation story through nopCommerce

Husqvarna Motorcycles’ German dealer, Moto Pro GmbH, needed to transform its hqvshop.de storefront built on nopCommerce, with a focus on improving search, adding better parts-finding capabilities, enhancing SEO-friendly navigation, and upgrading site performance and UX. The project also included new shipping and announcement features, along with a more polished storefront design.

nopStation implemented a Solr-hosted search plugin, a custom URL builder for SEO-friendly search result pages, a bike search feature with save-and-subscribe functionality, and a spare parts finder with interactive manual visualization. nopStation also delivered a custom theme, CDN integration, TinyPNG image compression, an announcement bar plugin, and DHL shipping integration, resulting in faster load times, improved search experience, stronger brand presentation, and more efficient storefront operations.

Husqvarna Motorcycles