Case Study: MEAMA achieves faster checkout and smoother coffee shopping with nopCommerce

MEAMA - Customer Case Study

Meama, an innovative coffee capsule producer, wanted to launch a modern, tasteful eCommerce experience for its new brand while keeping navigation simple and the purchasing process smooth. To build the store from scratch, Meama chose nopCommerce 4.20 as its shopping cart platform, leveraging the ASP.NET-based solution for a stable and configurable foundation.

nopCommerce partner Wandio implemented Facebook and email login, homepage product categories, enhanced filters, rich product descriptions with themed flavor icons, a mega menu, cross-sell functionality for matching coffee machines, and integrations with Unipay and Meama’s SAP ERP. As a result, the store launched successfully in February 2020, average checkout time dropped to 1.5 minutes, and average session time reached 4.5 minutes, supporting stronger usability and sales performance.

MEAMA