Case Study: IC Intracom Mexico achieves 24/7 B2B availability and 99% online sales with nopCommerce

IC Intracom Mexico increased availability to B2B customers

IC Intracom, a regional distributor of PC peripherals and networking products, needed to move from phone- and email-based ordering to a self-service eCommerce channel integrated with their ERP to handle fast growth. Working with Tecnofin, they launched an online store built on the nopCommerce platform to give B2B customers 24/7 access to product catalogs, pricing and ordering.

Using nopCommerce (implemented by Tecnofin) the store was fully ERP-integrated and added features like shopping lists, Excel SKU import, multi-currency pricing and live chat. The result: 99% of sales moved online within six months, customers gained round-the-clock access, and the number of sales administrators fell from 10–12 to 3–4 while the telemarketing team refocused on account management and business development.

IC Intracom

Gabriela Padilla

Organizational Development and IT Manager