Case Study: Autoplicity.com achieves 20x traffic and sales growth with nopCommerce

Autoplicity 20x Traffic and Sales Growth Within Few Years

Autoplicity.com is an online automotive parts retailer that needed to build the largest, most searchable parts catalog while keeping site performance lightning-fast. Their challenge was scaling to >10 million products and 8,000 manufacturers while delivering live inventory, geo‑targeted delivery, same‑day order automation, an accurate vehicle finder and custom order management and multi‑channel integrations. They built the store on nopCommerce (initially v1.90, later upgraded to v3.50).

Intelypse implemented and continuously customized nopCommerce—optimizing performance for 10M+ SKUs, developing a custom Solr search plugin and vehicle filters, adding vehicle‑specific SEO, a custom order management system, ML-driven inventory/price updates, supplier/shipping/payment integrations, Web Farm/CDN and a responsive theme. As a result, Autoplicity.com achieved over 20× traffic and sales growth within six years, drew 8,000,000 unique visitors in one year, and now operates the largest online automotive parts catalog while running very lean thanks to nopCommerce-powered automation.

Autoplicity.com