Case Study: Tranont increases enrollment conversions by 325% with Nomtek

Tranont boosts enrollment conversions by 325% with Nomtek

Tranont, a metabolic health company, faced high drop-off rates in its online enrollment process, which was hindering growth. The company's CTO, David Sokolowski, engaged the vendor Nomtek to collaborate on a comprehensive UX/UI design and web development project to improve this user journey and boost conversion rates.

Nomtek conducted an in-depth audit and restructured the information architecture, simplifying the flow and localizing it for seven countries. This solution, implemented using Next.js, increased the enrollment conversion rate from 11% to 34%—a 325% improvement. The finish process rate also rose to 65%, significantly boosting Tranont's key e-commerce metrics and revenue.

Tranont