Case Study: Chronopost boosts Salesforce CRM adoption with Nomalys

Chronopost - Customer Case Study

Chronopost, a French express delivery subsidiary of La Poste, needed to boost user adoption of its comprehensive Salesforce CRM. Their challenge was to provide their sales team with mobile access to customer information in order to increase business agility and optimize field prospecting. To address this, they partnered with vendor Nomalys and implemented its mobile application, Nomalys for Salesforce.

The solution from Nomalys gave the Chronopost sales team direct mobile access to their rich CRM data, highlighting the most important information to optimize their field actions. After almost three years of use, the sales representatives were convinced of the mobile app's positive impact. The collaboration successfully boosted CRM user engagement and adoption, achieving Chronopost's primary goals.

Chronopost

Stéphane Vendel

Director